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About this siteFor six years, the Internet Nexus served as my technology blog, but I've since started blogging at the SuperSite Blog instead. If you're looking for the blog, please head there. --Paul Friday, January 16, 2004LOL: Switch campaign "finally kicking in"It turns out you can make this stuff up. Bill Pallmer does, anyway. He says that iLife for Windows is the "worst idea ever, especially now that the Switch Campaign is finally kicking in." Ah, right. Personally, I'd love to see iLife come to Windows. Then Apple could kick Microsoft's butt in photos, movies, and DVDs too. But someone should tell Bill that the Switch campaign was a huge failure, regardless of his flawed logic. Down to just 1.88 percent of the market, the Mac is a non-event. What people are switching to is the iPod, and even that's a temporary effect: You can only sell so many music devices. What's really sad is that Bill uses math to prove his point. "Macintosh sales this holiday quarter rose twelve percent over the 2002 holiday quarter," he notes. There's just one problem: PC sales grew at a much faster rate, thus the Mac lost market share yet again. Sorry, bud. This isn't good news no matter how you bake it. Clueless. [ Posted at 11:19 AM | Permalink ]
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