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About this siteFor six years, the Internet Nexus served as my technology blog, but I've since started blogging at the SuperSite Blog instead. If you're looking for the blog, please head there. --Paul Thursday, August 05, 2004Apple Aces AcademiaBusiness Week Online: "During the first half of its current fiscal year, Apple posted an 18% bump in year-over-year education sales. And most of that has come from higher education, since the K-12 market has remained almost flat for Apple. Clearly the Mac is climbing the Ivory Tower. What's behind the college revival? Credit Apple's one-two laptop punch -- the lower-end iBook and the more powerful PowerBook, which are packing a wallop. True, in higher education Apple has less ground to make up than in the broad PC market, where Jobs and his troops hold 3% or less of the total PC pie. That contrasts with Apple's 11.9% share in colleges in the first quarter of 2004. Moreover, that share could go up even more this year if Apple keeps up its torrid pace. Jobs & Co. sold 193,000 Macs into higher education in 2003, up 17.7% over the previous year. During that period, the entire higher-education market grew by only 11%."This is the latest in a bizarre set of overly-positive articles about Apple from Business Week Online (not be confused with the print magazine), which I find confusing and suspicious. However, I trust Alex Salkever, so what the heck. It's worth noting that Dell is kicking the crap out of all comers in the education market, despite this curious puff piece. That said, I think a PowerBook is a great tool for any college student, and arguably better (and safer) than a Wintel laptop. Yeah, I'm confused. [ Posted at 11:13 AM | Permalink ]
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