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About this siteFor six years, the Internet Nexus served as my technology blog, but I've since started blogging at the SuperSite Blog instead. If you're looking for the blog, please head there. --Paul Monday, August 23, 2004Students crazy about iPod follow the music to Apple laptopsUSA Today: "Apple's trendy iPod digital music player, which has revitalized the company, is giving laptop sales a boost during back-to-school season. Many students, after falling in love with the iPod, are packing for college with new Apple Macintosh computers ... 'Everyone I know at school has switched this summer, or is in the process of going to Mac. Apple is so much easier to use. It's awesome,' she says."LOL. Of course it is. It's astonishing to me how many anecdotal reports there are about the iPod helping Apple's Mac sales, and yet Apple has yet to show any sort of decent sales increase in its quarterly reports or, more important, show anything but steady market share decline in the PC market. So this is a nice article, and I'd love to believe that it's true. But seriously: Numbers don't lie. Show me the numbers. Show me numbers that are more general than, "Apple's share of the education laptop market has risen to 26.7% from 22.6% earlier this year, IDC says." Show me real numbers. Show me numbers that are in context; i.e. numbers that don't also include facts like, "but Apple's desktop PC sales are so far down that the laptop sales don't make up the slack." And until you can do that, this kind of thing is nothing more than wishful thinking, which is proper for a Mac fanzine site, but not for a national publication. I expect more from USA Today. A lot more. [ Posted at 9:17 AM | Permalink ]
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